is fairly easy to understand: it
is the mean survival time for patients with WBC = 10000. The
parameter 
 is a little more difficult to think about. In
represents the approximate percent difference in mean survival time
for patients with WBC differing by one percent. Because of the minus
sign in the mean relationship, and the expected inverse relation
between WBC and mean survival time, 
 is expected to be
positive.
Consider an informative prior distribution that assumes the two
parameters  a priori independent, takes 
 to
be normally distributed with mean 
 and standard deviation
, and 
 to be exponentially distributed with mean
. This prior is designed to represent an opinion that mean
survival time at WBC = 10000 should be around one year, but that
guess could easily be off by a factor of two either way. The
percentage change in the mean for a one percent change in WBC should
be on the order of one to ten or so. Examine the posterior
distribution for this prior and compare your results to the results
for the vague prior used above.